Warning: Not for the Faint of Heart.
I'm just going to tell you right now this stuff isn't for everybody. It takes courage, boldness and decisive action to achieve the kind of results that take your business to the next level. If you are comfortable with your business or looking to make small, incremental improvements to your operation, then perhaps you should look elsewhere.
The mission is simple: Help small businesses break through to higher levels of success and prosperity.
I don't take the approach that your business is broken in some way and you need me to "fix" it. Instead, I believe we should collaborate to find overlooked or underdeveloped opportunities that build on your successes and strengths. Only then can we select the most appropriate strategies and tactics.
Your business exists to generate maximum profits. This isn't greedy or mercenary. Those profits are what provide for your family, fund your retirement, and allow you to be charitable with the community. What do flight attendants tell us? We must put our own oxygen mask on first before we help those around us!
I can guarantee you that there are areas of opportunity and untapped potential in your enterprise. In all the businesses I've worked with over the years, I have yet to find one where this isn't the case. Remember that every dollar left on the table that was otherwise up for grabs is a dollar that you can never recover.
It all starts with a bold vision of your desired future. Once we know the destination, we can work together to pave the road, put up guardrails, and set the mileposts so we know we're moving forward every day.
Now let's get to work, soldier!